Tag: India
Consumerism in contemporary society
Though the idea of consumer rights protection is great, it will only serve its purpose if the process is consumer friendly, writes Syed Zafar...
Advantage point in the war for talent
Rachele Focardi (SVP, Employer Branding & Talent Strategy, APAC, Universum) on winning the war for talent in India and around the world
The Thai ad philosophy and what india can learn from it
Indian advertising has evolved but the use of humour has declined over the years. there are lessons Indian ad-ville Can learn from Thailand
Minimalism Will it work in India?
The global marketplace is becoming cluttered with each passing day. Minimalism as a strategy might change the game for those who can embed it...
Localisation is key to a food brand’s success
Chocolate coffee culture is new to India but the chocolate room is creating one, says Viaks Panjabi
VIKAS PANJABI, MD, THE CHOCOLATE ROOM INDIA PVT....
THE BUCK STOPS AT TOP MANAGEMENT
Prof. Milind Sathye (Head – Accounting, Banking & Finance, University of Canberra) on holding top management accountable for work






















