Tag: FUNNIEST ADS OF 2012
The Thai ad philosophy and what india can learn from it
Indian advertising has evolved but the use of humour has declined over the years. there are lessons Indian ad-ville Can learn from Thailand
“Humans are hard-wired to appreciate humour and laugh”
Prathap Suthan explains why humour is important, when it backfires and how it reflects the current anguish of the Indian society
Here’s how we did it
ICMR-4Ps B&M bring to you the top 20 advertisements of 2012 that tickled the funny bone, based on an exhaustive consumer survey













