CINTHOL
Cinthol, one of India’s famous bathing soaps, has been in the consumer’s daily product lexicon for years. Being the first to create soaps from fatty acids, Burjor Godrej, son of founder Pirojsha Godrej, was also keen on making germicidal soaps, resulting in the creation of Cinthol. A combination of synthetic and phenol, Godrej decided to tweak the first letter from S of synthetic to C, which made it a gentler brand name. The brand, launched on August 15, 1952, has extended its range to talcum powder, deodorants and shower gels. Despite decades, it still holds top of the mind position in its target markets.
NOMARKS
One of the strong players in FMCG industry, Bajaj Nomarks has created the mark removal cream category in the country and has established a prime niche for itself, and despite the entry of new players in the field, it continues to be a very strong player in this category. Over all these years, Bajaj Nomarks has transitioned from a Problem Solver Brand to a Daily Regime Brand. Every stage of production of Bajaj Nomarks products is characterized by an uncompromising adherence to stringent quality control measures—right from the selection of raw materials down to the finished products.
GOOD KNIGHT
The Good Knight brand was launched by Transelektra Domestic Products Limited (TDPL) in 1984. The mosquito repellent mats it introduced contained an active compound called Allethrin which proved to be extremely effective in combating the mosquito menace. It came as no surprise that in a very short span of time the product had gained huge success in towns, cities and metros, all of which had a high incidence of mosquitoes and rapidly growing per capita incomes. Godrej Hi Care took over TDPL in August 1994. Good Knight enjoys enormous equity with consumers. Starting with its ‘great nights begin with Good Knight’ to ‘protecting happy moments,’ the journey has resonated with a deep understanding of consumer needs.
SANTOOR
Santoor, the flagship brand of WIPRO Consumer Care, is the third largest selling soap in the country. Santoor was the first to bring the goodness of sandalwood and turmeric in a convenient soap format. Since its introduction, Santoor has become synonymous with younger looking skin. As Santoor grew, it diversified to more innovative sub-brands such as Santoor Moisturised Soft Skin, Santoor PureGlo, Santoor Baby, Santoor Hand and Body Lotion and much more. Godrej Consumer Products Limited (GCPL) is an Indian consumer goods company based in Mumbai, India. GCPL’s products include soap, hair colourants, toiletries and liquid detergents.
NIRMA
Nirma is a group of companies based in the city of Ahmedabad in western India that manufactures products ranging from cosmetics, soaps, detergents, salt, soda ash and Injectables. Karsanbhai Patel, a well-known entrepreneur and philanthropist of Gujarat, started Nirma as a one-man operation. Today Nirma has over 15000 employees and a turnover of over Rs. 3550 crores. In 2004, Nirma’s detergent approached 800,000 tonnes – one of the largest volumes sold in the world – under a single brand Nirma. Starting as a one-product, one-man outfit from a 100 sq ft (9.3 m2) room in 1969, Nirma became one of India’s most successful companies within three decades.
LACTO CALAMINE RANGE
Piramal Enterprise’s Healthcare Vertical has a consumer product division which is one of the fastest growing players in the domestic consumer healthcare market. The Indian self-care market is sized at Rs.10000 Cr and has a large number of players operating in the Healthcare and Wellness segment. The market is witnessing exciting times with strong trends due to rising incomes levels, increasing consumer confidence in self-care and exploding access to information. This business rides these trends. Piramal Enterprises entered the OTC market with the acquisition of Saridon from Roche and Lacto Calamine from Duphar in the early 1990s and has grown to be one of the most recalled and recognised brands in its industry space.
EYETEX (ARAVIND LABS)
Aravind Laboratories is the flagship of the Eyetex Group of Companies engaged in the manufacture of cosmetics since 1938, when Sri Vasudevan started to make Kajal under this Brand. Initially he manufactured Kajal (Kanmye / Katuka / Kankappu / Kanmashi/Kohl etc.) and Kumkum (Bindi), and “Chandu” liquid in glass bottles. With superior quality and unique preparations, the Brand Eyetex gained immense popularity. Initially, it was sold in the then Madras state only. The Kajal was so popular that the brand Eyetex became synonymous with Kajal. Since the 1960s, the company expanded its reach by appointing distributors in Andhra Pradesh, Kerala and Karnataka. But soon, demand pulled the brand to all parts of India and made it a market leader.
BLACK ROSE HAIR DYE
Incorporated in 1967, Henna Export Corporation is one of the largest companies engaged in the manufacture and export of hair dyes in different colors and herbal hair conditioners. Founded by a towering personality who was bestowed with the ‘Self Made Industrialist’ President’s Award from the Government of India, the company has come a long way in establishing itself as the leading player in the industry, with iconic brands like Black Rose Kali Mehandi – a henna based powder hair dye for coloring gray hair in black. It is India’s largest selling henna based powder hair dye.
GHARI DETERGENT POWDER
Ghari Detergent Powder comes from the RSPL Group. The driving force at RSPL Group (Rohit Surfactants Pvt Ltd) is to understand profound changes in product technology and consumer needs to make brands the way consumer desires them to be. Ghari was launched in 1987, but its biggest claim to fame came in the year 2012, when Ghari detergent overtook the topmost brand of HUL, Wheel, and created one of the biggest disruptions in the Indian detergent industry. Ghari is the preferred choice for millions of households across India that trust the quality and the value for money the brand signifies.
REVITAL
Revital is the largest selling and most trusted daily health supplement in India, with a unique combination of 20 vitamins, minerals and Ginseng. Ranbaxy Revital Daily Health Supplement is a well-balanced combination of Ginseng, Vitamins and Minerals in appropriate concentrations. Revital is formulated to prevent stress, fatigue and improve physical and mental performance and for overall general health, well-being and vitality. Revital is consumed by millions & recommended by doctors/chemists for the last 20 years. It has gained prominence in recent years due to very focused and targeted celebrity-endorsed strategic marketing campaigns by Ranbaxy.
KEO KARPIN
Keo Karpin is synonymous with the term healthy oil. Containing the natural extracts of Olive oil and Vitamin E, Keo Karpin is made up of mineral oil, arachis oil, perfumes, olive oil and wheat germ oil. Keo Karpin is manufactured and marketed by Dey’s Medical Limited. Keo Karpin was amongst the first hair oils that used perfumed additives to ensure that the smell of natural ingredients did not go against the objective of providing a healthy and mineral rich oil. Since its many decades of existence, the term Keo Karpin has one of the highest brand recall values within its segment. And this is complemented by the sales that the brand sees in its various product offerings across the Indian market space.
VOLINI PAIN RELIEVER
Volini is a modern day pain reliever, scientifically formulated for effective pain relief. It is available in two forms – Gel & Spray. It can be used for Joint, Back, Neck & Shoulder pains, sprains & strains. Volini is another brand from Ranbaxy Laboratories Limited. The company went public in 1973. The Japanese pharmaceutical company Daiichi Sankyo acquired a controlling share in 2008. In 2014, Sun Pharma acquired the entire 63.4% share of Ranbaxy making the conglomerate the world’s fifth largest specialty generic pharma company, with leading brands like Volini in its stable.
FENA DETERGENTS
Fena is a first generation entrepreneurial venture, which was started in 1976 with modest resources. Over the years, it has grown steadily to its present position and is recognized as a leading player in the field of fabric care, home care & personal care products in India with a growing export business spanning a diversified product range. Fena today is a professionally managed company which seeks to realize its vision within the framework of its well defined value system. It has developed a core competence in the manufacturing and marketing fields and is continuously adding an exciting range of new products in Fabric Care, Home Care and Personal Care segments for domestic and export market.
MOODS CONDOMS
True desire is not just about expression and self-fulfillment, but also about offering closeness. The positioning of Moods in the consumer’s mind has been to project an image of memorable moments that are exciting, satisfying and all about showing that one respects and care for one’s partner. The Moods’ man understands his woman, he respects her wants and desires; hence he is the perfect partner and the envy of all men. He knows how to play it right and win over his woman. That’s the belief that drives Moods condoms, in the hope that every experience reflects this belief.
CAVINKARE
CavinKare is an Indian conglomerate headquartered in Chennai, India. The company was formed in 1983 as Chik India. In 1990, it was renamed as Beauty Cosmetics Pvt. Ltd. and was subsequently rechristened as CavinKare Pvt. Ltd. in 1998. Starting its journey with Chik Shampoo, a landmark innovation that democratized the use of shampoos among the masses in India, CavinKare has become a legendary player in the personal care space. The founder chairman, CK Ranganathan, was born in Cuddalore, Tamil Nadu. When he set up Chik India, all he had was an initial investment of Rs. 15,000. Today, the company’s advertising budget itself runs into crores.
AMRUTANJAN BALM
Amrutanjan was founded in 1893 by journalist and freedom fighter, Kasinathuni Nageswara Rao. He popularized the balm by distributing it free-of-cost at music concerts. Even today, the words “Bombay” are inscribed along with Amrutanjan on the lid of its most well-known product, the pain balm. In 1936, Amrutanjan became a public limited company with the name Amrutanjan Limited. Amrutanjan promotes the concept of “Pure Healthy Essence” – nature and science combined to give healthy beauty. It emphasizes that naturally extracted essence with deep action for health works effectively and without side effects. These pure, trusted extracts are derived from natural products through scientific research.
MANFORCE (MANKIND PHARMA)
Manforce Condoms is a premium quality condom brand, which is manufactured under the guidelines of ISO certification. Being the largest selling condom brand in the country, Manforce appeals to all the enthusiastic lovers to have protected sex, always. Manforce offers 7 variants. The uniqueness of their variants is that Manforce was one of the first condom brands in India to offer flavoured condoms. Out of the seven variants that Manforce offers, 6 are flavored condoms, with Chocolate, Strawberry, Coffee, amongst other equally innovative flavours. Manforce condoms are also available in varieties such as smooth, ultra-thin, dotted, ribbed and contoured; with each variety enhancing one or the other physical experience.
PRIL
Pril, first launched in 1951, remains to this day the number one hand dishwashing liquid in Germany. With a footprint that is now global, Pril offers consumers the best in class solution to tough stains ranging from grease to starch and so much more.
Pril has added to its portfolio of offerings a host of new products and solutions including an innovative new formula that works to remove not only grease but also starch without extensive pre-soaking. From its Pril Original to its concentrated Pril Power Gel and Pril Gold for ultimate performance, Pril also has a range of skin-friendly sensitive products as well as various fragrance variants.
With such a diverse offering, the Pril brand name is now a choice in many countries such as Germany, Austria, Turkey, Russia, Iran, Egypt, Algeria, and of course, India.
DERMICOOL
Dermocool is a brand of Paras Pharmaceuticals. Branded as a typical prickly heat powder, Dermicool has one of the strongest brand loyalty values in its specific target market. Dermicool’s differentiation comes not just through its brand name positioning, but also from the extreme effort taken to ensure that the product has a very unique makeup. For example, many of the ingredients of Dermicool are herbal in nature, and include items like Tankan Amla, Jasat Bhasma, Yavanala Satva, Salicylic Acid, Pudinah and Ark Surasar. With two variants – Lavender and Sandalwood – Dermicool leads the market in both reach and turnover, apart from recall.
MARGO (JYOTHY LABS)
In India, Neem and skin care have gone hand in hand for generations. And if there’s one brand that is the very essence of Neem, that’s Margo. Margo is a brand of soap manufactured in India. .In fact, Margo has been a family heritage since 1920. Infused with 100% Neem Oil and Vitamin E, Margo Original Neem is just the soap for those looking for healthy skin. The soap uses Neem as its main ingredient. Margo was manufactured originally by Calcutta Chemicals and later on became a brand under the stable of Henkel-SPIC. In 2011, post the purchase of Henkel by Jyothy Labs, Margo came under the tutelage of Jyothy Labs.
NEEM ACTIVE TOOTHPASTE
A toothpaste brand that merges the traditional benefits of Neem with the technical expertise for complete oral hygiene to give the consumer an excellent product. Neem has been used by generations over the years for protection of teeth against bacteria. Neem is widely acknowledged as a natural anti-bacterial agent. Neem Active Toothpaste, enriched with the natural germ-fighting properties of Neem, prevents cavities, bleeding gums and inflammation. This unique formulation, combined with mint, ensures a clean mouth-feel and fresh breath all day long. Neem Active Toothpaste is available in 100gm and 200gm packs and has extremely competitive pricing. Neem Active Toothpaste is a product of Jyothy Labrotaries Ltd and has a very robust market presence in the toothpaste segment across India.
FIAMA DI WILLS
Fiama Di Wills is an Indian personal care brand that offers shampoos, conditioner, bathing bars and shower gels. It is owned by ITC Limited, an Indian conglomerate with a market capitalization of USD 40 billion and a turnover of USD 8 billion. Launched on September 15, 2007, the brand was the second to roll out of ITC’s personal care stable. Its USP is the blend of “nature and science” across its portfolio of products, resulting from four years of intensive research at the ITC Research and Development Centre in Bangalore. Fiama Di Wills Transparent Gel Bathing Bar was the recipient of the prestigious Product of the Year award in 2010 in the soap category.
SAFED DETERGENT RANGE
Founded by Mr. Vinod Kumar Jain in 1983, Safechem Industries – the manufacturer of the Safed range – is the leading manufacturer of detergents and allied products in Eastern India iwth more than 20% market share. In an era where the HULs and P&Gs try to rule the detergents market, companies like Safechem Industries, with their top quality brands like Safed, put a point across about the vibrance and strength of homegrown brands. Safed has a diverse product range, including Safed Champion Detergent, Safed Detergent Powder, Safed Champion Matic etc. The company is now expanding across India leveraging on the goodwill it has earned over the years due to the fantastic Safed range.
ENGAGE DEO
In May 2013, ITC’s Personal Care products business expanded its product portfolio with the launch of Engage– a range of irresistible deodorants for Men & Women. Engage consists of a range of 16 deodorants – 8 fragrances each for Men & Women. Engage brings you the proposition of “Playful Chemistry”. The concept of playful chemistry legitimizes a man’s need for conquest and a woman’s need for acquiring a loving partner. This positioning strategy of Engage deo allows the brand to straddle both the men’s and women’s segments quite conveniently.
GOKUL SANTOL TALC
Tiesar Personal Care Pvt. Ltd. is renowned for the production of sandalwood beauty care products pioneering with Gokul Santol, their flagship brand for the past 50 years. Gokul Santol Talcum Powder is one of the most popular brands in the market. This is attributed to the quality of the product and the trustworthiness of Gokul. Sandalwood, the key ingredient, is procured from sandalwood plantations and subjected to a complex treatment process which converts it into a form usable for personal care. Gokul Santol also contains some of the finest natural essential oils that are therapeutic and safe for the most sensitive skin. Its formulation remains unchanged for the past 50 years and there is no close competitor with respect to its quality.
HENKO
Henko is a detergent brand owned by Jyothy Laboratories. The brand, which originally was under the Henkel-SPIC umbrella, came into the Jyothy Laboratories umbrella when it bought over Henkel-SPIC. Originally marketed as a top selling fabric detergent, Jyothy has introduced new variants which have reinvigorated the brand. For example, Henko LINTelligent with a LINT Reduction Power of 127% is a result of intensive research specially designed to not just clean and remove stains, but its unique Nano Fibre Lock Technology locks fraying fibres and conditions them to keep the colour and sheen intact. Such innovations have kept Henko at the top rungs of the most recognisable Indian brands list.
555 BATHING SOAP
The 555 brand of detergents was originally founded by the legendary Late Shri Gora Mal Hari Ram. The brand has been in existence for over 90 years now and has gained strength with each year in the Indian market space. The brand is still owned by the family, and is currently managed by the fourth generation scions of the family heading by Karun Manaktala, the Managing Director of the group. The brand 555 is now stocked at almost all major outlets including Reliance, Big Bazaar, Big Apple etc. The brand has also seen increased advertising in movies and other mediums of late. An unforgettable brand, it caters to both the rural and urban segments with intelligently strategised different packaging offers for each segment.
NAVRATNA HAIR OIL RANGE
Thanda Thanda Cool Cool’ brand Navratna has been the most trusted and preferred brand in the therapeutic cooling oil segment for a very long time. It is the undisputed leader in its category – providing multi-purpose benefits to its set of satisfied and ever growing consumer base. It has been meticulously prepared from a combination of nine unique ayurvedic herbs. Navratna is amongst Emami Limited’s top four most important brands. The Navratna brand, along with BoroPlus, Fair and Handsome and Zandu, contribute to more than 70% of the topline of the Emami group, giving credence to Navratna’s brand power.
FOGG DEO (VINI COSMETICS)
Fogg is a product of Vini Cosmetics with a punch tagline of “without gas body spray” and “again finished”. It came with a basic USP of long-lasting fragrance and guaranteeing 800 sprays for a single Fogg bottle. Vini Cosmetics Pvt. Ltd. is engaged in manufacturing personal products. It provides beauty and personal care products like ladies and gents deodorants, talc powder, perfume and face powder under the brands Fogg, 18+ Deodorants, Glam Up and White Tone Talc. The company was incorporated in 2009 and is based in Ahmedabad, Gujarat.
EMAMI
Emami Limited is one of the leading and fastest growing personal and healthcare businesses in India, with an enviable portfolio of household brand names such as BoroPlus, Navratna, Fair and Handsome, Zandu Balm, Kesh King, She Comfort, Mentho Plus Balm and Fast Relief. Established in 1974, it has a portfolio of over 250 products based on ayurvedic formulations. Its current operations are in more than 60 countries including GCC, Europe, Africa, CIS countries and the SAARC. Over 112 Emami products are sold every second somewhere around the world. Emami Limited, the flagship company of the Group, recorded a turnover of Rs. 2217 crore, 2014-15.
FAIR AND HANDSOME CREAM
In 2005, Emami courageously forayed into the men’s fairness category, which was a first for any FMCG company in India at that time. Emami created Fair and Handsome, a marketing history in the category of men’s fairness creams. Yes, the brand saw its fair share of critics. But today, Fair and Handsome is the largest brand in the men’s fairness category and second largest in overall fairness category in India. With the launch of Fair and Handsome, looking attractive has no longer remained exclusive for the eves of the country. The brand provided men a justification to break free from being closet users of women’s fairness creams.
MYSORE SANDAL SOAP
The Government Sandalwood Oil factory was established by the Maharaja of Mysore His Highness Nalwadi Krishna Raja Wodeyar and Diwan Sir, M. Visvesvaraya, during the year 1916 at Mysore, to extract sandalwood oil from sandalwood. The Maharaja of Mysore was keen to propel Mysore State on the global map. A soap factory was set up and Mysore Sandal Soap was launched in 1918 by the Maharaja. Mysore Sandal soap has since then has been one of the best known brands with sandalwood oil extracts in it which is among the identities of Karnataka. The Government Soap Factory was converted into a PSU on 9th July 1980.
UJALA
Ujala is a liquid fabric whitener brand from the stable of Jyothy Laboratories. While the soaps and detergents market has seen extremely high levels of rivalry and competition, with pricing and advertising playing key roles in the fight for market share, Ujala has achieved what has perhaps never been achieved before by any domestically bred and grown brand. Ujala is hailed as being the top selling brand in the fabric whitening segment (as per India Fabric Care Market Outlook 2021), with a never before seen market share of 78%. Even by lenient standards, such market shares are only seen in the case of iconic brands. No wonder Ujala is considered to be the flagship brand of Jyothy Laboratories and has contributed phenomenally to the company’s growth.
EAMI TALC
Emami Talc, better known as Emami Golden Beauty Talc, is another most recognisable Indian brand from the spectacular range of Emami products. Emami Talc is one of the leaders in tMhe talc category, outselling many well known brands. Emami Golden Beauty Talc comes in two variants: Moon Drop French Perfume and Alpine Dew French Perfume – each positioned as being pristinely immersed in the luxury of French perfume with the treasure of six ancient herbs in a French formula, which intends leaving one’s skin fresh, soft and silky. Emami Talc has significant brand power, with models appearing in its advertisements regularly becoming full-time actresses, like Ileana D’Cruz.
BOROPLUS
A brand from Emami, Boroplus offers unique blends of herbal actives and natural oil extracts in an advanced formulation providing one’s skin the perfect care it needs. It has new Active Herbals formula that gives users skin clinically healthy protection and active cure. Emami gives considerable importance to its BoroPlus brand, given that it comes amongst the top four brands of Emami. The company has left no stone unturned in having celebrities endorse this brand, including the likes of Amitabh Bachchan, Kangana Ranaut, Parineeti Chopra and others. Such celebrity endorsements, combined with the lavish ad spend of Emami on BoroPlus, with of course the solid quality backing of the product itself, have led to BoroPlus earning its position in India’s most recognised brands list with ease.
ZANDU SONA CHANDI
Sona Chandi Chyawanprash is a premier brand from the house of Emami. Zandu Pharmaceutical Works Ltd. was named after venerable Mahatma Zandu Bhattji to whom it owes its origin. Zandu Bhattji’s real name was Karunashankar; he was the son of legendary Vaidya Vithal Bhattji, a personal physician to Ranmal, the then King of Jamnagar. In 2008, Emami acquired Zandu Pharmaceutical Works Ltd for Rs.730 Crores, and thus took control of the Zandu brand name. Zandu Sona Chandi Chyawanprash “Plus” is an extension to the original brand that is positioned as offering the consumer immunity, altertness, improved memory and concentration. Ayurvedic ingredients like Brahmi, Almond oil, Shankhapushpi etc are key ingredients of this product.
MARICO INDUSTRIES
Marico Limited is one of India’s leading consumer products companies operating in the beauty and wellness space. Empowered with freedom and opportunity, Marico works to make a difference to the lives of all stakeholders – members, associates, consumers, investors and the society at large. Currently present in 25 countries across emerging markets of Asia and Africa, Marico has nurtured multiple brands in the categories of hair care, skin care, health foods, male grooming, and fabric care. Marico’s India business markets household brands such as Parachute Advansed, Saffola, Hair & Care, Nihar, Mediker, Revive, Manjal, Setwet, Zatak and Livon among others that add value to the life of one in every three Indians.
COLOUR DEW NAIL ENAMEL
Color dew is a top selling nail enamel brand by Lotus Herbals, India’s leading natural cosmetics company. Combining ancient wisdom from the Vedas with 21st century technology, Lotus Herbals offer a range of over 250 skin care, hair care, sun care and make-up products, including the fascinatingly branded Colour Dew Nail Enamel range. While there are nail enamels after nail enamels, there are many reasons why Colour Dew has managed to differentiate itself from all the run of the mill competitors in the segment. Colour Dew provides some of the widest colour ranges in nail enamels. More importantly, while modern nail enamels contain synthetic addtives like Acetone, DBP and Toluene that destroy the nail if used over the long time – and even have detrimental effects on the human body – Colour Dew is free of all these. And the best part? It is priced well too.
LIVON
Livon is a special hair care brand by Marico Limited, one of India’s leading consumer products companies operating in the beauty and wellness space. Livon was the first brand in India which created a new space in the haircare segment, the hair serum category. The brand targets the young women, the homemaker, the college going girl, the working woman and similar segments. With a recent campaign that promotes the punch line “Pretty Girl Swag” and exhorts the young woman to ‘Live free, Live fab, Livon’, the brand is charting greater grounds, what with celebrities like Kangana Ranaut being recruited to promote the brand to its target segment.
BOROLINE
Boroline is an over the counter antiseptic ayurvedic and perfumed cream, sold by GD Pharmaceuticals. Over its many years of existence, Boroline has the strongest claim to the “household name” title, which is unmatched by any competitor. The basic product consists of the antiseptic boric acid, zinc oxide, lanolin and other additives, and assists in healing skin injuries and infections. The brand was initially started many decades ago in 1929 by a Bengali trader and merchant Gourmohan Dutta in Kolkata. During the pre-Independence years, the brand signified in many quarters the strength of Indian enterprise, with many Indians taking pride in choosing Boroline over other foreign alternatives. Unlike traditional brands that wither away, Boroline has gained in strength from year to year.
HIMANI FAST RELIEF
Fast Relief is formulated to provide instant & long lasting relief from the body aches. The special ayurvedic active ingredients of special herbs like Nilgiri oil, Lavang and Gaultheria helps to penetrate swiftly to the area of pain. After penetration, the active ingredients stimulate circulation, relax stiffness and re-oxygenate tense painful tissues. The ointment’s core target is young adults who lead an active lifestyle and seek instant relief so that there is no discontinuity or encumbrance in their schedule. Himani, almost a 100 year old company with great brand equity in Eastern India and a well laid out factory in Kolkata, has ensured that the brand is positioned amongst the best in its segment.
PARACHUTE
Parachute is the flagship brand of Marico which consists of edible grade coconut oil. Marico manufactures and markets its coconut based hair oils under its popular brand – Parachute Advanced and a series of extensions thereof. Marico is an Indian consumer goods company providing consumer products and services in the areas of Health and Beauty based in Mumbai. During 2015, the company generated a turnover of Rs. 5,733 crore. Marico has 8 factories in India located at Pondicherry, Perundurai, Kanjikode, Jalgaon, Paldhi, Dehradun, Baddi and Paonta Sahib. In Bangladesh, Marico operates through Marico Bangladesh Limited, a wholly owned subsidiary. Its manufacturing facility is located at Shirirchala, near Gazipur.
AROKYA MILK (HATSUN AGRO PRODUCTS)
Care doesn’t stop with just consumers at Arokya. It has built a strong relationship with the trade partners, marketing associates and even with dairy farmers; it shows in the level of customer satisfaction that the products bring. In just over four decades Arokya has become India’s largest private sector company in the Dairy Industry. Milk from select fine quality cows is collected from over 3 lakh+ farmers, chosen with care in 8500 villages. Dairies in 10 locations possessing state-of-the-art facilities, international know how and personnel with sound experience & expertise enable creation of products of excellent quality meeting the very highest norms of hygiene and health.
KAYA SKIN CLINIC
Everyone desires beautiful skin, irrespective of age and gender. And at Kaya, professionals understand this aspiration of having flawless beauty. Kaya is known for delivering this desired beauty for years, which makes it the first choice worldwide. Kaya’s experienced practitioners understand the uniqueness of every skin and accordingly design right services for customers to get pampered with. This expert touch of Kaya has helped enhance and transform millions of lives. Every skin type demands different levels of treatment to different concerns. Hence, Kaya professionals make sure that they offer the appropriate services in their clinics that satisfies each consumer’s customized needs.
HAIR & CARE (MARICO)
Hair & Care is youthful and contemporary brand, and is the teenage girl’s choice as she takes her first steps into the adult world. The brand currently has two offerings – Hair & Care hair oil and Hair & Care Silk-n Shine conditioner. The product has herbal proteins sourced from Neem and Tulsi. Hair & Care, true to its name, has been made light and non sticky; it basically acts as not just an oil but as a hair serum which can be left in even for 48 hours, to enable the nourishment from the oil to seep into the hair. Added to that is the fact that unlike naturally sourced oils that have a strong smell, Hair & Care has a distinct sweet smell that adds to its fascinating quality.
BABOOL
Babool is a toothpaste brand which was launched in India by Balsara Hygiene in 1987. The brand was positioned as an economic toothpaste with the tagline “Babool Babool paisa vasool”. Babool was relaunched with the tagline “Begin a great day, the Babool way” in 2002, when Babool was Balsara’s biggest brand. In 2005, Babool was sold by Balsara to Dabur along with other Balsara toothpaste brands Promise and Meswak. Since then, Dabur has ensured that Babool has retained its uniquely niche presence across India quite strongly. The recall of the brand is so high that consumers immediately associate the brand name with not only the product offering, but also the specific qualities that the Babool brand personifies.
MEDIMIX SOAPS
The birth of Medimix dates back to a time when the Cholayil family used Viprathi oil as a cure to ailments of the skin. The year 1969 proved pivotal in the family’s legacy as Dr. Sidhan combined a timeless tradition with a sharp acumen for business to develop a green bar of soap that could nourish and protect the skin. Medimix, over time, grew synonymous with ‘skin care, the natural way’. Strongly rooted in Ayurveda, this amalgamation of 18 herbs has been on a constant endeavour to spread the happiness that comes from having young and healthy skin.
DABUR AMLA HAIR OIL
Dabur Amla Hair Oil is India’s trusted hair oil. Packed with the natural goodness of Amla (Indian gooseberry), Dabur Amla Hair Oil enriches hair, making them strong from inside and beautiful outside to keep the user looking absolutely gorgeous all day long. Dabur Amla Hair Oil is today the largest hair oil brand in the country with over 35 million consumers. Dabur Amla Hair Oil has constantly evolved as the epitome of beauty for Indian women. Dabur (Dabur India Ltd.) (Derived from Daktar Burman) is the fourth largest FMCG company in India.
ODONIL
Odonil Blocks are small space fragrances which can be used in your bathrooms, cupboards etc. Odonil Blocks come in a range of exciting fragrances like Orchid, Rose, Lavender& Jasmine. Odonil Air Fresheners are available in ‘Block’ as well as ‘Room Freshener Spray’ formats. They are also available in easy-to-use & convenient packaging, such as ‘Hanger Pack’, ‘Net Pack’ and ‘Dispensers’. Various fragrance options are available in each of these formats. Odonil Room Freshener Sprays can be used anywhere in home. Just spray it and transform the mood of people around. Odonil is a homecare brand from the house of Dabur.
LIV.52 (HIMALAYA DRUG COMPANY)
Hepatoprotective action is what Liv.52 delivers. The natural ingredients in Liv.52 exhibit potent hepatoprotective properties against chemically-induced hepatotoxicity. It restores the functional efficiency of the liver by protecting the hepatic parenchyma and promoting hepatocellular regeneration. Liv.52 is a brand by Himalaya whose story began way back in 1930. A curious young man riding through the forests of Burma saw restless elephants being fed the root of a plant, Rauwolfia serpentina, which helped pacify them. Fascinated by the plant’s effect on elephants, this young man, Mr. M. Manal, the founder of Himalaya, wanted to scientifically test the herb’s properties. And from there, the fascinating story of the company as well as of superlative products creating benchmarks year after year like Liv.52 started.
BIOTIQUE
Biotique is synonymous with serious skin and hair care developed from Ayurveda. It embodies the collection of traditions developed by the ancient sages, passed down from generation to generation. These sages, commonly known as Rishis, discovered that plants and plant extracts had startling effects on skin and hair. They understood that, in order to survive, society had to live in harmony with nature. Biotique positions itself as a company that harnesses nature’s therapeutic powers to provide products that have the power to restore human beings to a state of perfect health and agelessness.
DABUR LAL DANT MANJAN
Good health includes strong and healthy teeth. Dabur Lal Dant Manjan gives teeth the best natural care. An Ayurvedic product, Dabur Lal Dant Manjan is positioned as a product that gives strong teeth and healthy gums. Dabur India Limited has marked its presence with significant achievements and today commands a market leadership status. Dabur’s story of success is based on dedication to nature, corporate and process hygiene, dynamic leadership and commitment to the company’s partners and stakeholders. The success of Dabur Lal Dant Manjan, the top selling brand in its category, is evidence of this passion shown by the Dabur group to support and promote all quality brands irrespective of the investments or efforts it may take.
BAIDYANATH MANJAN
Baidyanath Manjan is a flagship brand of one of India’s most respected companies, Shree Baidyanath Ayurved Bhawan (P) Ltd. (Kolkata), popularly known as Baidyanath. The company is the acknowledged leader of Ayurvedic know-how in India. Established in 1917, the company has played a pioneering role in re-establishing ancient knowledge with modern research and manufacturing techniques. Baidyanath’s mission is to be the global numero uno in Ayurveda and its related spheres by leveraging on its brand equity, vast experience, core knowledge and competence, procurement expertise, modern manufacturing and research capabilities. Baidyanath Manjan’s quality promise is backed by modern scientific research and technologies and provides its gentle healing touch to millions around the world.
PROMISE TOOTHPASTE
Promise is a brand of toothpaste that was launched by Balsara hygiene in 1978 in India. The brand has been extremely successful and has regularly commanded a very high marketshare. Promise is unique in as much as the fact that the toothpaste contains the natural and time-tested Clove Oil. The scientifically proven antiseptic and anti-bacterial properties of Clove Oil help keep teeth strong and gums healthy. And Promise further this typical promise. Promise Toothpaste was awarded the Le Monde World Selection Gold Medals in London and Amsterdam for superiority in quality. Promise is a Dabur brand which has marked its presence with significant achievements and today commands a market leadership status
ODOMOS
Dabur Odomos is a clinically proven brand of mosquito repellent that offers the most effective protection from mosquitoes, the carriers of deadly viruses that cause diseases like Dengue, Chikungunya, Malaria, Filaria and Encephalitis etc. Independent institutes have clinically tested and certified Odomos to be the best protector against mosquito bites for as long as 12 hours. Odomos is the only mosquito repellent endorsed by the National Integrated Medical Association (NIMA). Since Odomos does not contain deadly chemicals which kill or maims mosquitoes, it is one of the safest mosquito repellants available. Odomos Natural Cream with natural Citronella and Aloe Vera is an innovative extension of the original product, with the goodness of Almond Oil and Vitamin-E.
PATANJALI AYURVED
Patanjali Ayurved Limited is an Indian FMCG company located in the industrial area of Haridwar. Led by the iconic Baba Ramdev, the company manufactures mineral and herbal products. According to CLSA and HSBC, Patanjali is the fastest growing fast-moving consumer company in India. It is valued at Rs.13000 crore (US$1.9 billion) and some predict its revenues to be above Rs.5000 crore (US$740 million) for the fiscal 2015-16. Acharya Balkrishna established Patanjali Ayurved Limited in 2006 along with Baba Ramdev with the objective of establishing the science of Ayurveda in accordance with the latest technology and ancient wisdom.
VATIKA HAIR OIL/SHAMPOO RANGE (DABUR)
Whether you wear them long and dark, or prefer them light and bouncy, your crowning glory needs constant care. It’s easy if you give your hair the natural treatment with Dabur Vatika’s range of Natural and Ayurvedic Hair Care products. The range has been well researched and specially created to make your hair grow healthy, lustrous and full of life. With the triple power of Amla, Henna and lemon, Vatika Enriched Coconut Hair Oil saves your hair from problems like hairfall, dandruff, dull & damaged hair, thereby giving it volume and shine that make your tresses gorgeous! The Vatika range helps in deep conditioning your scalp and having problem free healthy hair.
ANCHOR TOOTHPASTE
Founded in 1997, as a part of the $450 million Anchor Group, today Anchor Health and Beauty Care is one of the fastest growing FMCG companies. It has evolved rapidly to establish itself as a respected oral care and personal care brand. The Anchor Group, which originally is one of the world’s largest manufacturer of electrical switches and accessories, is a household name in India. Anchor Health & Beauty Care has achieved a number of milestones in its 12 year journey. Anchor White Toothpaste launched India’s first certified 100% vegetarian toothpaste. Anchor White toothpaste also became the first Indian toothpaste to get BDHF approval.
SHAHNAZ HUSAIN
The Shahnaz Husain Group is internationally renowned for organic beauty care, based on Ayurveda, blending ancient traditions with the latest scientific techniques. The largest organization of its kind in the world, it has a global network of franchise salons, spas, shops, beauty training academies and Ayurvedic formulations for beauty and health care. As leaders in product innovation, the Shahnaz Husain Group has evolved more than 375 formulations, based on Ayurveda, for beauty and health care. They comprise formulations for general care and also include highly specialized therapeutic products for skin and hair problems. The ingredients comprise herb, flower and fruit extracts, essential oils and other natural substances, including minerals and gems.
HIMALAYA DRUG COMPANY
Himalaya’s story began way back in 1930 when M. Manal, the founder of Himalaya, wanted to scientifically test a particular herb’s properties. With no money and only a pocketful of dreams, he pawned his mother’s jewelry to buy a hand-operated tableting machine. The years that followed were a time of endurance and a test of the young man’s patience, strength and passion. Since 1930, the Himalaya Drug Company has grown from strength to strength, producing health care products under the name Himalaya Herbal Healthcare. Its products sell now in more than 90 countries globally.
VICCO VAJRADANTI SF TOOTH PASTE
Vicco Group of Companies (Vishnu Industrial Chemical Company) was founded by late Shri K.V.Pendharkar in 1952. Under the umbrella of the Vicco Group, Vicco Laboratories is the manufacturer of ayurvedic herbal medicinal products like Vicco Vajradanti Paste, herbal toothpaste Vicco Vajradanti SF Paste. Products like Vicco Vajradanti Sugar Free Paste are made especially for today’s health conscious generation. Although it has no sugar or sweetening agent, it tastes as wonderful. It is a herbal product based on ancient Indian Ayurvedic formulations. Enriched with 18 herbs and barks, Vicco Vajradanti SF is the new-age trend setter in oral hygiene.
VICCO VAJRADANTI SKIN CREAM
Turmeric is a wonderful versatile root that has been in every Indian household for centuries. Its amazing properties range from flavoring curries, to sterilizing wounds, to grooming women. Vicco Turmeric Skin Cream is a harmonious combination of medically invaluable Turmeric with cooling and fragrant Sandalwood oil. This Ayurvedic cream vanishes into your skin, rejuvenates and revitalizes your skin from within, leaving it soft, supple and young looking. The Vicco Turmeric skin cream comes in variants with and without sandalwood oil; there is also the variant of the herbal shaving cream, which is the Vicco Turmeric skin cream as a shaving cream base from Vicco. The Vajradanti brand continues garnering top brand recognition.
VICCO NARAYANI
Ever thought of one product that remedies many aches at one go? Vicco Narayani Cream is the solution that is promoted by the Vicco Group. The Narayani cream is positioned as a natural remedy for pain. Not only this, it also helps one in getting rid of nasty cough, cold and headaches. Vicco Narayani cream is a perfect blend of variety of medicinal oils relied upon by generations to generations. The cream helps to treat all joint pains of the body, backache and even muscular pain. Vicco Narayani remains one of the few products positioned as a multi-utility all-cure product.
COLOURBAR COSMETICS
ColorBar Cosmetics, founded in 2004, is among the leading brands of color cosmetics in India and is extremely popular among the urban women. The inspiration behind the brand is a millennium woman who believes in expressing her various moods and desires through a variety of colors she adorns. The brand represents a woman who is independent, intelligent, and vibrant besides being a responsible Diva. ColorBar promises to provide its customers the repertoire of makeup which is innovative, classy and world class, covering a wide range of colors with a belief of redefining the chic and sensual woman of today.
HIT INSECT REPELLENTS
The HIT Flying Insect Killer (Kaala HIT) product kit was born in January 1991 to liberate housewives of mixing & making insect killing concoctions and spraying the same. The product hit the market in a Do-it-yourself aerosol format, the first of its kind in India, and was a super success almost instantly, with almost every household in insect ridden areas beating a path to the neighbourhood shop for purchasing the product. Later, HIT Crawling Insect Killer (Laal HIT) made its debut providing an efficacious solution for even cockroaches. HIT is a brand from the Godrej Group, an Indian conglomerate headquartered in Mumbai, Maharashtra, India, owned by the Godrej family.
AYUR BRAHMI AMLA HAIR OIL
Ayur’s Brahmi Amla Hair Oil which is a special blend of Brahmi and Amla, gives complete nourishment to your hair and aids in improvement of memory. The active ingredients of this hair oil stimulate hair growth, supply vitamin C and give a cooling effect to scalp. Three-N-Products Pvt. Ltd is in the herbal cosmetics business with the brand name Ayur Herbals since 1984 and its inception has been a reflection of customer requirements. With an objective to become a one roof solution for all beauty and cosmetic needs, Ayur provides a wide range of beauty cosmetics strictly prepared with herbal components.
KAMASUTRA CONDOMS
Taking lovemaking to new heights of ecstasy is KamaSutra – the makers of an exotic range of condoms and deodorants. KamaSutra Condoms is manufactured and marketed by JK Ansell Ltd, a 50:50 Joint Venture between Raymond Ltd., India’s leading textile and garment manufacturer, and Ansell Ltd. a global leader in barrier protection solutions with operations in America, Europe and Asia. KamaSutra was launched in 1991 and is today a leading condom brand in India. It is also exported to over 40 countries around the globe. Supplementing the whole pleasurable and seductive experience, KamaSutra brand also provides a range of deodorants for men and women which are known for their scintillating and invigorating fragrances.
LOTUS HERBALS
Lotus Herbals is India’s leading natural cosmetics company. Combining ancient wisdom from the Vedas with 21st century technology, Lotus offer a range of over 250 skin care, hair care, sun care and make-up products for the retail and professional markets. India is well known all over the world for her rich bounty of medicinal and therapeutic herbs and for the 5,000 year old science of Ayurveda that practices the application of these herbs effectively. After many years of meticulous research, Lotus came up with scientifically developed products that generate the same powerful effect, in a shorter time and with a longer lasting effect.
VADILAL INDUSTRIES
Vadilal was set up when ice cream wasn’t even an industry. From selling sodas in 1907, Vadilal has travelled through four generations of Gandhis. Initially, the founder Vadilal Gandhi used to make ice cream by the traditional Kothi method, using a hand-operated machine to churn milk with other ingredients, ice and salt. Home delivery was also offered back then, with ice creams packed in thermocol boxes. Vadilal Gandhi who started the soda fountain, passed on the business to his son, Ranchod Lal Gandhi , who ran a one-man operation, and, with a hand cranked machine, started a small retail outlet in 1926. From there, Vadilal is today a giant in the Indian ice cream industry.
BISLERI INTERNATIONAL
Bisleri is a famous brand of bottled water in India. Bisleri has close to 40% market share in packaged drinking water in India. Its operations run throughout the subcontinent of India and it is the leading bottled water supplying compnay in India. As of 19 September 2015, Bisleri had 80 bottling plants, amongst which 12 are their own and 68 are licensed. The Parle group, founded by Jyantilal Chauhan, started manufacturing soft drinks in 1949, namely, Gold Spot, Limca, Maaza, Thums Up and Citra. Bisleri, an Italian mineral water company, was launched in India in the year 1965, and bought by Parle from the Italian entrepreneur Signor Felice Bisleri in 1969.
HALDIRAM’S
Haldiram’s Food International Limited today is recognized as a Star Export House by the Directorate General of Foreign Trade, a department working under the Ministry of Commerce, Government of India. Haldiram’s has its roots established in 1937 in the form of a small retail Sweet & Namkeen shop in Bikaner, a small but significant town in Rajasthan. Shri Shivkisan Agrawal, the founder of Haldiram’s, always cherished the dream of building an empire by manufacturing traditional sweets/namkeens. Haldiram’s is an empire today etched into the consumer’s mind for its quality.
BIKANERVALA FOODS
The very first step was when in 1950, two visionaries from a large family of traditional Halwais from the famous city of Bikaner (in Rajasthan, India) wished to explore business opportunities beyond Rajasthan, their traditional stronghold, and migrated to New Delhi, capital of India. The duo just didn’t come; they brought with them a treasure of traditional recipes perfected by their forefathers, exotic ingredients and experience in the art of making sweets and namkeens. Bikanerwala set-up a small sweetshop in the historic Chandni Chowk. Over decades, their delicacies like Bikaneri Bhujia and Rasogollas became so famous in Delhi that Bikanervala became embedded with the ethos of Delhi.
PANCHHI PETHA
For sweet-tooth-connoisseurs, the Panchhi Petha brings forth a wide variety of Petha Sweets and Namkeen. It is the considered amongst the most established and seasoned manufacturers, exporters and large scale suppliers of Petha, Petha Gulab Ladoo, Kancha Petha, Kesar Angoori Petha, Kesar Petha, Dry Cherry Petha, Lal Petha, Coconut Petha, Pan Petha, Rasbhari Petha, Sandwich Petha Santra Petha, Dry Petha, Doda Petha, Chocolate Petha, Cherry Mango Petha, Angoori Petha and Namkeen. In many overseas markets, Petha is better known as “Panchi Petha”. Their other products are also appreciated for their lip-smacking taste. Made with high quality raw ingredients, Panchi Petha products have created a unique place in the Indian palate history.
