“Rao Was The Kind Of Hindu Who Was Publicly Secular”
In his rigorous scholarship Half Lion: How PV Narasimha Rao Transformed India, academician and writer Vinay Sitapati gives a vivid picture of Rao and...
Our vision is to be the most desirable premium fitness Brand
Reebok India is redefining the perception of the fitness industry by not just being a one-stop fitness shop, but also adding the style quotient;...
“Once-loved brands do retain some level of value”
Arthur Wheaton, Director, WNY Labor and Environmental Programs, Cornell University, on if and how marketers can derive value out of ‘dead’ brands
“We are reorganising our portfolio to suit demand”
Persuading buyers when times are tough is difficult. that, soon kwon, MD, LG India, however claims is LG’s secret to retaining the top spot...
“We were slow in expanding our portfolio but will be fast...
If the High hopes for the ecosport, about to be launched, come true, ford’s plans to crank up its repertoire of offerings could fructify...
“Viewers prefer local and homegrown programmes”
ZeeQ will act as a development centre for children and a platform to showcase talent and knowledge. It aims to become a fun learning...
“The premium cycle segment is where the future potential lies”
Hero Cycles is shifting its focus towards the niche premium bicycle segment and is launching bicycles with high-end features and superior technology
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